How would you describe what you did at
ESPN?
*Worked with Sports Marketing's NFL Group to compare and contrast the NFL marketing strategies of competing networks.
*Assisted the Brand Development team in building the ESPNHD brand, and creating awareness for ESPN the Weekend.
*Summarized the performances of select NASCAR drivers who will be implemented into the NASCAR marketing campaign.
*Established a list of the most marketable athletes that should be used in future promotions.
Posted @ 09:38AM, June 28, 2007
by Varun Datt | Permalink
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