Experiences at Adaytum Software

Strategic Channel Sales Manager
- Developed and deployed a sales strategy and program to expand the Value-Added Reseller Channel and assist with the development of the Application Service Providers and OEM Strategies.
- Grew reseller channel from >1 % to 35% of the company's revenue in 9 months with a 64 % profitability margin.
- Managed partner's sales forces nationwide to increase sales revenue through the Value Added Reseller channel by generating leads through marketing, increasing sales activity, and closing business.
- Actively identified and established relationships with potential resellers to expand market coverage and penetration to increase revenue generated by the Value Add Reseller Channel.
- Trained partner sales force to articulate value proposition and close business.
- Established rules of engagements and developed a value added reseller program to promote channel growth and minimize channel conflict.
- Increased Channel revenues by 200% in 3 months from $70,000 to $220,000.

Sales Executive, Minneapolis, MN

- Generated sales volume equal to or higher than quota of 1.3 million/year.
- Designed and executed a sales strategy to penetrate billion dollar accounts by strategically making partnerships with key business influencers.
- Controlled the sales process from start to finish including demonstrations of the solutions, in depth needs assessment and performed proof of concepts; generated and qualified sales leads, demonstrations, responded to request for proposal and information, drove sales through the sales process, negotiations, and closing deals.
- Built a geographical territory from $50,000 to $400,000 in 6 months before the sales model was restructured to a vertical market strategy.
- Landed the company's second largest account in the transportation manufacturing and energy industries.
- Obtained Quota Club membership with over $3 million in closed revenue in less than 1 year.
- Developed a relationship with Deloitte and Touche Solutions partner in Detroit and Minneapolis to penetrate larger accounts, which created a national partnership.

Customers: Fortune 1000 companies, BF Goodrich, Dana Corporation, Jones, Day, Reavis, and Pogue Law Firm, FedEx Corporation, Public Service Enterprise group, British Aerospace Systems, ACS Inc, Tampa Electric, and Detroit Edison....