Experiences at Cast Software

- Preparation of account's summaries for sales representatives.
- Clean-up of CRM data and definition of procedures to maintain quality and usability.

CAST is the leader of 'Application Mining' and 'Application Portfolio Management' for the open system programming environment.

I joined Cast in July 03 as senior account manager. My responsibility is to position and to sell the new solutions for the "Application Portfolio Management Market", with a specific focus on the big clients (Finance and Insurance) in the territory of North and East of Italy.

I also had the task of creating partnerships with the System Integrators as well as working to promote the name of the company and to create awareness with marketing campaigns....