Experiences at OMD

* Assisted in the development of media plans involving national broadcast (TV and Radio), Print, Online and OOH
* Monitor media expenditures to ensure client and agency budget compliance by preparing buy authorizations and updating media flowcharts
* Worked with various advertising tools for media updates including: reach and frequency deliveries, quarterly print positioning reports, monthly/quarterly analysis and point of view/share of media reports
* Run syndicated research on targeted consumers to indicate demographics, product usage, and media habits to support advertising strategies and media recommendations.
* Worked closely with clients, account executives and media sales community during all stages of planning and implementation...