How would you describe what you did at
SkyView World Media?
Primary responsibilities included the collaboration and development of new collateral material and promotion of DirecTV programming packages in conjunction with equipment lease and international programming offers to potential SkyView subscribers. * Worked as a liaison between various marketing development teams at DirecTV to insure proper use and representation of the DirecTV brand and adherence to promotional offerings guidelines * Established key relationships with 27 international programming partners to capitalize on ancillary advertisement opportunities to further promote SkyView product offerings to specific ethnic market segments on a national level * Coordinated the flow of information between Sales, Sales support, customer service and marketing management * Planned, coordinated and participated in special projects such as trade show events, on-site product demonstrations, key-client sales presentations and product launch events * Played an integral role in the development, roll-out and maintenance of a sales tracking and marketing campaign information intranet...
Posted @ 02:30PM, July 02, 2007
by Melody Blakney | Permalink
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