Experiences at safeco

Lead marketing for Safeco's $4-billion personal insurance division (65% of revenues). Develop and execute comprehensive programs to support auto, homeowners and other insurance products for individuals.
- Identified as a high-potential employee within six months of hire.
- Conceived a unique-to-the-industry insight and led a cross-functional team to make it a reality. The scope helps retain thousands who change addresses each year.
- Trademarked two concepts, one of which may be patentable and may change the way products are sold.
- Recommended a process innovation, now in development, that may quadruple cross sales of a product.
- Authored a 60-page, industry award-winning playbook to help our agents better understand Safeco, the products and markets we support and where we are most competitive.
- Persuaded Safeco to share more about our pricing methodologies with our agent partners. Produced three guidebooks (240,000 total circulation) to rave employee and agency reviews. Won industry recognition....