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about being a Senior Creative Director at KPMG. (08/04 - 08/06)

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What are the most challenging aspects of your job at KPMG?

Although the department consisted of an agency-modeled group of professionals with individual talents, there was little collaboration across disciplines and a dysfunctional design team that had recently been split up. Internal clients' satisfaction with creative output varied widely, dependent on whom they worked with and how their business objectives were balanced with rigid brand guidelines.... read more

Posted @ 08:56AM, June 08, 2009 by Frank Marchese | Permalink
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How would you describe what you did at KPMG?

* Cultivated a team mentality among designers, growing existing talent, recruiting additional creative staff, offering incentives and partnering team members on specific projects
* Facilitated a more collaborative environment between designers, writers, editors and production associates in
support of marketing, senior leadership and HR functions, and improved department's reputation and alignment with business and firm-wide goals
* Inspired more innovative applications of brand guidelines, and ensured on time and on budget delivery of strategic services to clients
... read more

Posted @ 08:56AM, June 08, 2009 by Frank Marchese | Permalink
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