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Neil Bhatia
United Arab Emirates
currently: Job hunting
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Work history
Marcom Manager
tags:
branding
• communication
• marketing collateral creation...
• marketing
• marketing communication
• advertising
How would you describe your time at du - Emirates Integrated Te...?
Manage and design all Mobile Product offers and services through various communication channels.
Formulate communication and advertising plan, and liaise with vendors accordingly.
Maintain strong communication links between Direct, Indirect and Consumer Marketing team.
Assist a team of advertising and BTL executives.
Coordinate with advertising and events management agencies.
Involve in creating and execution of communication materials for each Consumer Telecom products for the Launch. Products included - IPTV, WiFi, Mobile Payment, Home Services (internet and landline), Prepaid, Postpaid and Visitors services, and Value Added Services.
Plan and prepare budget for communication and advertising requirements for launch.
Serve as a member selection team for full-service advertising agency, media planning agency, PR agency, print house, and events management agency.
Work actively on Direct and Indirect Sales Channels collateral requirements (planning, budgeting and creative feedback).
Coordinate and support Events Management team in relation to road shows and exhibitions. Develop a synergized communication plan (media/advertising/below-the-line activities) in order to communicate company's visions and product offers to be able to penetrate into an already established/monopolized telecommunications market.
Involve actively in Brand launch, Number Booking Campaign, Workshops, and coordination of Fulfillment Centre.
Conduct research and study on consumer behavior and telecommunications trends in Middle East market; analyze and measure campaign results and performance; use the analysis to gather insight and make recommendations for ongoing campaign improvement.... 
Advertising Manager
tags:
marketing
• public relations
• events
• communication
• advertising
How would you describe your time at panasonic?
Managed all types of Marcom projects from concept to completion (advertising, direct marketing, print collateral, web, seminars, tradeshows and events) as the lead Manager; influenced Dealers and GM's on strategic Marcom direction of each MEA subsidiary.
Served as a part of a cross functional team including Sales Managers, multiple agencies and key business owners to understand market needs and designed marketing campaigns to increase market share.
Collaborated with other marketing communication functions, including above and below the line advertising, packaging, web, PR, events/promotions and merchandising to ensure integrated marketing efforts and campaign consistency.
Developed and managed advertising strategy in conjunction with brand strategy responsibility for marketing and merchandising of Panasonic product in Africa and Middle East markets.
Worked on market and brand development for mobile phones, home appliances and audio-visual products in Africa, Middle East, Afghanistan, and Pakistan.
Managed and controlled yearly advertising budget worth $5m; designed and recommended advertising activities in MEA region.
Visited countries/markets in MEA in order to conduct study on consumer trends/behaviors. Worked directly with senior VPs and GMs of each country project management for all types of Marcom deliverables.
Also managed advertising and communication needs in market of Pakistan, Afghanistan, Azerbaijan and Russia....
Accounts Manager
tags:
advertising
• and public relations.
• media planning
• events management
• btls
• and atls
How would you describe your time at Chase Advertising?
Developed and taken ownership of client services/product brands and maximized to full potential; conducted brand research and competitor analysis.
Managed and organized exhibition planning from pre-production through to final display.
Supported Account Director in working with developing segmentation strategies, creative briefs and managing communication development, including client presentations; Deputized AD on managing account finances (income, profit, cash flow) for company.
Developed and maintained development of New Media market intelligence (reports, press cuttings, video demos, etc).
Handled over 6 international and local Accounts in IT, FMCG, Consumer Electronics, Hospitality, Investment & Finance, Jewellery and Luxury goods....
Assistant Marcom Manager
tags:
collateral planning
• and communications.
• events management
How would you describe your time at Pauls Limited?
Managed customer database while improving prospect quality through development of effective, targeted marketing campaigns.
Planned, implemented, and managed all advertising and public relations activities including media planning, media buying, copywriting, press release creation and distribution, advertising, and publicity.
Launched corporate newsletter introducing customer feedback channels and created ongoing dialog with customers and prospects.
Organized exhibition at industry trade shows and trained staff in trade show selling techniques....
Media Production Assistant
tags:
media productions
• film
• tv
• and script development.
How would you describe your time at Krokus Productions?
Managed projects from initial client brief to delivery, including client???s requirements, style of event, potential budget, seniority of delegates, desired profile etc.
Arranged and attended on-site and off-site production meetings; ensured site visits to guarantee the size and layout of the venue and made decisions on involvement of local staff.
Handled major accounts like Nescafe, Pampers, Mentos, Rolex, and Cue Design....
Education
B.A. Media & Commuications
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