Answers from Jennifer

What kind of job are you looking for?

My ideal company would be one similiar to what I'm doing now, which is entertainment marketing. I work with toys, which provides the fun atmophere I enjoy. But working with the entertainment industry on licensing deals is also very interesting. I enjoy a fast pace work environment.

I would
also like to find a position in a licensing firm, as I have enjoyed working with licensors.

I do not want another assistant or coordinator position, as I feel I have worked above and beyond those titles and am ready for the next step in my career; that may be project manager, assistant director, marketing manager, even assistant manager.

I do not want another sales position.

I would prefer a corporate position, over a small business, as long as it has a more of a laid back and friendly environment. It is essential my next position is with a very stable company.
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Posted @ 10:41AM, August 29, 2007 by Jennifer Day | Permalink
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Work history

EMAK Worldwide June 2006 to the present
Marketing Coordinator, Americas

tags:

How would you describe your time at EMAK Worldwide?

Began on the retail side working on the Crayola bath line account, in which I:
- Managed approval process through internal meetings and communication with the licensor
- Maintained all internal and external documentation on previous and current products
- Analyzed sales via POS reports
-
Actively participated in product development from conception to sell-thru
- Created One Sheets for sales reps

I then transferred to the most profitable account: Kohl's. Within this time I have gained experience in the promotions and pitch-and-win side.
- Maintain communication with clients
- Manage internal and external projects
- Direct the creative team on the design and layout of projects
- Research possible licensing opportunities
- Think "outside the box" to develop innovate products for the client
- Assist in strategy and execution of programs

I also helped on other accounts for the company such internal business development initiatives and managing sweepstakes and promotions for gas station clients.
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CCM Marketing September 2005 to April 2006
Media Assistant

tags:

How would you describe your time at CCM Marketing?

- Communicated with multiple television stations to secure media buys
- Created and organized media kits to increase company client base
- Responsible for conducting daily client profitability reports
- Conducted market research to identify industry trends for new clients
Valley Yellow Pages November 2004 to September 2005
Account Executive

tags:

How would you describe your time at Valley Yellow Pages?

- Contacted business owners to discuss and sell advertising options for the phone directory
- Designed ads for clients that captured the advertising tone of the business
- Enjoyed working with clients and sharing creative suggestions for overall marketing strategies
- Successful at meeting
or exceeding sales campaign objectives
- Attend professional expositions and participate in networking for new business prospects
... read more
Trade Network May 2004 to August 2004
Marketing Broker, Intern

tags:

How would you describe your time at Trade Network?

- Responsible for producing sales of a business-to-business trade associate membership plan
- Established new sales leads through telemarketing, cold calls, and research of county records for new business licensing

Education

central michigan university September 1999 to August 2004
Marketing

tags:

How would you describe your time at central michigan university?

- Major: Marketing, Minor: Advertising (Degree did not require a minor)
- Extracurricular Activities: Social Sorority, Student Government, American Marketing Association
- Leadership positions: Social Chair, Publicity Chair, New Member Educator Assistant
- Worked 30+ hours while in school
full time... read more

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