Cindy Castaneda

Charleston, SC

currently: Just looking around

Cindy has 2 recommendations and 8 contacts.

Answers from Cindy

What kind of job are you looking for?

I am looking for a company that values dedication to customer satisfaction and increasing sales by developing marketing plans designed to tap into new business opportunities and channels, developing ad campaigns to improve brand equity and customer reach in their respective market. I thrive in environments with a high emphasis on teamwork, leadership and empowerment to manage projects.... read more

Posted @ 05:56PM, September 05, 2007 by Cindy Castaneda | Permalink
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Work history

Hill Rom, medical products manufacturer May 2007 to the present
Acute Care Marketing Assistant

tags:

How would you describe your time at Hill Rom, medical products ...?

Research and compile product features and descriptions through various resources
-Develop therapy bed catalog designed to promote extensive line of Hill-Rom products
-Coordinate meetings to address layout, format and content
-Interact with sales, marketing and graphics for creative and strategic vision
-Develop rental business performance reports designed track sales targets... read more
Infinova, video surveillance manufacturer September 2005 to May 2007
Marketing Coordinator

tags: • • •

How would you describe your time at Infinova, video surveillanc...?

Reporting directly to the Director of Marketing and responsible for lead generation activities, and conducting competitive analysis to assess market position and identify new business opportunities and develop and execute tactics to support campaign activities (such as website, advertising, tradeshows, PR initiatives and external collateral)

-Project manage campaign initiatives and tradeshows for Americas, Europe & Middle East.
-Conduct on-going marketing analysis to identify new opportunities, market trends and challenges.
-Craft advertising messages designed to target niche audience and drive sales.... read more
Emap Advertising February 2003 to May 2004
Marketing Assistant

tags: • • •

How would you describe your time at Emap Advertising?

Assisted 3 marketing teams (Radio, Music TV and Magazine) to develop effective marketing planning, craft messages and marketing collateral that drives preference and increase sales.

-Developed competitive analysis to increase market position from challenger to leader.
-Created external communications, sales presentations and marketing collateral for events, seminars and creative marketing initiatives.
-Compiled weekly competitive profile reports to identify new business opportunities and threats.... read more
Impact Unlimited January 2000 to May 2002
Trade Show Coordinator

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How would you describe your time at Impact Unlimited?

Full service trade show marketing company designed to providing creative communications solutions to the spectrum of needs in the events, marketing, exhibits and multimedia sector worldwide.

-Effectively coordinated and organized national and international trade shows by meeting account manager's and clients' needs on a timely basis.
-Established excellent rapport with trade show vendors, saving 67% on purchase orders.
-Resolved on-site trade show issues.... read more

Education

Huron University September 2002 to May 2004
MBA

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How would you describe your time at Huron University?

International MBA in London designed to work in diverse work environments and the ability to encorporate all business functions (finance, accounting, operations) in marketing focus and planning.
rider university September 1996 to December 1999
BSBA

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How would you describe your time at rider university?

I completed 4 years in 3. This bachelor's degree reinforced my appreciation for understanding the function of each department in a company and the influencing power of marketing to the targeted customer.

Cindy's Network

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Lorraine Monastersky
Technical Writer,
Infinova
Rich Katz
stevesalomon
aaa_angelica
chanel.floyd
mtatay
klam
ramy80_20

>> See all contacts (8)

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Recommendations

Lorraine Monastersky
Lorraine Monastersky
Technical Writer at Infinova

Cindy is hard working, driven & trustworthy; always exhibiting team spirit, professionalism & dedication for all tasks. Cindy is both customer & company oriented, pays attention to details & always meets her deadlines. Cindy is multi-lingual & has the ability to communicate effortlessly with individuals of various different cultures. I highly recommend her for a position in whatever she pursues. She will meet your needs & far exceed your expectations. She is a major asset to any company.

Rich Katz
Rich Katz

Cindy is a hard working dedicated person that goes the extra mile to get a task accomplished.

>> see all recommendations