Marketing specialist
tags:
marketing concepts
• design
• web site concepts
• copywriting
How would you describe your time at PaperWise?
* Responsible for writing and editing all marketing copy for the Web site, quarterly newsletter, brochures, advertising, and e-mail campaigns.
* Communicate a technical message in an accurate yet comprehensible manner that remains consistent with organizational standards.
* Research and collaborate on the development of the organizational brand concerning look and feel as well as corporate message.
* Adjust content and message to suit variable industry audiences including insurance, financial, and transportation professionals.
* Conceptualize and design marketing materials such as the 10 Essentials of Document Management and the company newsletter using the Adobe Creative Suite.
* Write press releases to publish to Internet distributors and gain media attention. Coordinated organization's fitness challenge feature story on local TV broadcast.
* Edit software training workbooks for end-user and administrative workshops and summits for grammar and style consistency.... 
