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What are you most passionate about?

The Outdoors. I believe that my time spent as a mountain guide for RMI, taught me more about leadership, responsibility, mentorship, teamwork, accountability and working hard for results than any of my time sitting in a classroom or around a conference table.

I will always be passionate
about results, driven to produce results, and responsible to measure and make changes so that the results are in alignment with the goals. I believe this is a direct reflection on my time spent up in the mountains, where you are constantly forced to assess the current situation, your surroundings, and the way your team is moving.... read more

Posted @ 06:10PM, February 25, 2007 by Marie Gatti, MBA, PMP | Permalink
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Work history

Advaiya December 2007 to the present
Program Manager/ Engagement Manager

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How would you describe your time at Advaiya?

- Program Manager promoted to Engagement Specialist for Microsoft's IBM, Cisco & Notes Compete projects, as well as managing projects related to updating Microsoft websites, replacing the Adobe Flash components with Microsofts Silver Light technologies.
- Lead consulting efforts through
identification of client's needs and develop a strategy to help roll out their new technology.
- Develop requirements, interact with stakeholders, control all project aspects, and coordinate feedback.
- Actively participate in the sales processes by authoring Statements of Work, communicating with prospects, business consultants, and technical resources.
- Develop charters, create and maintain schedules, actively provide reporting, and conduct executive reviews.
- Create marketing and sales content.
- Provide training and pre-sales support.
- Provide business/function process analysis.
- Lead and effectively collaborate with virtual cross-functional, global teams.
- Mentor Project Managers and help them to achieve more efficiency & consistent project plans.
... read more
Microsoft March 2007 to December 2007
Business Analyst/Project Manager- Consultant

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How would you describe your time at Microsoft?

- Business Analyst & Project Manager/Consultant for Microsoft's Adcenter API program.
- Identify business needs and propose solutions to meet the needs within budgets and timelines.
- Prepare needs assessments, scope, budgets and business requirements.
- Initiate, plan, execute, monitor and
control the project budget and timelines.
- Collect and present weekly status reports and updates on the health of the program to key stakeholders.
- Work as a liaison among stakeholders to elicit, analyze, communicate and validate requirements for changes in processes, policies, and information systems specific to the Adcenter API program.
- Collect, review, assess, and provide intelligence on business information that included strategic, financial, and operational information.
- Assist in modeling activities by; working with SMEs to get answers to action items, document and update existing model information from mark-ups and additions, investigating/expanding model details. Reduce areas of process/policy ambiguity.
- Incorporate improvements into documented processes suggested by the service operations planning team and other stakeholders.
- Build/maintain project plans, work with team members to collect task information, and provide project reporting.
- Manage initiatives aimed at developing tools to streamline API program management
- Design and provide trainings to global service teams on API tracking software and SMB Aggregator best practices.
... read more
Lifecast.com January 2007 to March 2007
Market Engagment Specialist

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How would you describe your time at Lifecast.com?

- Market Engagement Specialist for online startup Lifecast.com.
- One of three team members for an online start up based in Seattle WA.
- Create and manage month by month launch strategy and plan.
- Develop ROI based monthly and seasonal marketing and advertising plans, based on revenue
generation and enrollment forecasts.
- Compile competitive intelligence including the competitions promotion plans and incorporate them into the Lifecast monthly and seasonal marketing plan.
- Develop revenue structure and forecasts based on successful negotiation of sales of online advertising space, sales of retail goods and sales of business to business marketing research intelligence.
- Attain 600+ Beta users for beta site. Incorporate Beta user???s feedback and suggestions into complete site redesign to simplify the ease of use and efficiency of the site.
- Create the Lifecast Brand and work with site engineers to create site look and feel based on demographics and feedback from the beta users to align with the Lifecast brand.
... read more
Community Health Plan January 2004 to December 2006
Marketing Manager

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How would you describe your time at Community Health Plan?

- Marketing Associate promoted to Marketing and Corporate Communications Manager for Washington???s third largest health insurance company.
- Work directly with the Senior Executive Team to develop marketing plans that support the corporate vision, mission and strategic goals.
- Define and
execute the strategic and day to day operational marketing functions, including market development and support, product marketing, strategic planning and communications, public advocacy, and new product introductions.
- Developed a vision, strategy, annual goals, product positioning, pricing and initiatives for new product development.
- Designed and managed marketing programs for Community Health Centers within State and Federal mandates and increased utilization every year by 20%. Currently at 98% utilization.
- Developed and managed high performance teams based upon performance, potential and organizational needs.
- Negotiate and purchase all corporate branded give-away's and manage the distribution to all 83 health center sites as well as the event teams and internal staff use.
- Implement all corporate campaigns at individual health center sites working directly with the health center???s staff.
- Project manager for incentive care program and the implementation process at the clinic sites.
- Write the monthly Marketing E-Newsletter; manage the development and distribution of the quarterly Provider Newsletter, and Member newsletter.
- Organize and manage bi-annual state wide Marketing meetings for the clinic marketing reps, informing them of healthcare and general marketing trends, best practices, campaign strategies and legislative updates.
- Coordinate and manage the production of all member materials, from brainstorming design, to translating to 19 languages and printing, including benefit books and topic specific health education materials for the clinic sites.
- Organize photo shoots at clinic locations for corporate identity pieces and advertising.
- Coordinate market research efforts and enhance marketing programs according to results.
- Manage corporate website, analytics, content, updates and changes.
... read more
Columbia Basin Health Association October 2001 to December 2003
Marketing Director

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How would you describe your time at Columbia Basin Health Assoc...?

- Marketing Director for a state of the art full service medical, dental and social service organization.
- Work closely with the CEO and the executive team to develop, implement and manage a coordinated approach to marketing and community public relations, for three communities??? health
clinics.
- Develop and execute comprehensive marketing plans and programs for both short and long ranges to support sales and revenue objectives of the organization.
- Design and develop company newsletter, brochures and all other media, both print and online for the company to distribute, via direct mail, newspaper and electronic media. Wrote and distributed all corporate press releases.
- Monitor competitive products and marketing activities; send ???media updates??? to relevant departments in the organization to raise awareness.
- Plan and execute the bi-annual all staff meetings. Including negotiating the event location, food, creating a theme and creating the agenda.
- Create and develop capital campaign fundraising events such as annual golf tournament, wine tasting and auction.
- Implemented and controlled a company store, including locating vendors, negotiating prices and purchasing items for our employees and managers to purchase logo gear to increase brand awareness within communities, and to reward staff for various accomplishments.
- Conduct marketing surveys and satisfaction surveys to determine weak areas in patient experience. Examine weak areas and create ways to improve. Conduct touch-point analysis.
- Design and update website, create videos for waiting room, on screen monitors in exam rooms, provider recruitment, training and motivational pieces for staff. Hold quarterly CRT (Customer Relations Training) seminars for entire clinical staff, broken up by departments to make information relevant.
- Supervise three employees and served as the evening supervisor once a week, directly supervising 162 employees. Handle patient complaints and employee reviews and disciplinary actions.
- Key player in merger/acquisition of another clinic in town; responsible for portraying a positive image in the community, as well as with clinic staff.
- Key member in the ???paperless??? team which implemented software programs that allowed CBHA to be the first community health center to go completely paperless in the entire nation.
- Head of the nomination and survey process for WA CEO Magazines ???Best Companies to Work For??? listing, CBHA received placement two years in a row.
- Managed teams of employees to ensure we received JCAHO (Joint Commission on Accreditation of Healthcare Organizations) accreditation and that all departments are HIPAA (Health Insurance Portability Accountability Act) compliant, both major accomplishments and more ???firsts??? for a community health center.
- Create all external and internal presentations for the executive staff.
- Instructor/trainer of the Customer Service Training Academy.
... read more
Avenue A | Razorfish June 2000 to February 2001
Account Manager/ Media Specialist

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How would you describe your time at Avenue A | Razorfish?

- Account Manager promoted to Media Specialist for the largest online advertising agency worldwide.
- Planned and executed multi-million dollar media plans for clients NIKE, Disney, Pro-flowers, Nabisco and Microsoft.
- As Account Manager, daily review of the online client reports,
analyzed data, created weekly status reports for client review and held status calls with client executives.
- In charge of all the end of month financials, including accurate billing, budget planning and keeping.
- As Media Specialist (planner/buyer), responsible for complete campaign implementation and providing target market expertise, including online and offline strategy development, often requiring coordination with outside ad agencies and competitors.
- Created campaign strategy, research all available mediums; negotiate the lowest rates and best placements industry wide.
- Continuous involvement in campaign launches and monitoring campaigns once live. Performed campaign analysis directly relevant to optimization and/or buying decisions, analyzed multiple sources of external data to assist in planning and buying decisions.
- Responsible for maintaining constant contact and positive relations with the client team, the executive team on the client side and the advertising resources.
... read more

Education

keller graduate school of management June 2005 to February 2008
MBA Marketing & Project Management

tags:

How would you describe your time at keller graduate school of m...?

Graduated with Distinction.
Nominated for the Presidents Award of Excellence.
University Of Washington September 1994 to August 1998
Dual BA's, In Business & English

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Marie's Network

John Bornholdt
Founder, CEO,
John Bornholdt As...

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