Max Nelson
Falls Church, VA
currently: Busy but listening
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Work history
Director, Strategic Planning and Market Intelligence
How would you describe your time at General Dynamics - Advanced...?
Accountable for the leadership of the strategic planning process, market forecasting and competitive intelligence
in support of corporate headquarters, maritime, space and intelligence divisions. Some key results include:
??? Developed a market forecast of the entire defense and intelligence industry in two weeks by leading an external/internal cross-functional team that formed the basis for a major strategic realignment.
??? Created a Mock Competition ???Black Hat??? wargaming process significantly improving business development capture management efforts that helped double win rates from 30% to 60% in one year.
??? Managed a team of external consultants in the creation of a set of standardized knowledge-focused Competitor Intelligence Profile products of our top competitors across all our market segments
??? Provided a wide-range of strategy support to Divisions resulting in developing a go-to-market strategy in Cyberforensics and Cyberprotection, as well as a pricing strategy for international UAVs.... 
Vice President, Public Policy and Strategic Business Planning
How would you describe your time at Lucent Technologies/OFS Fitel?
Led the strategy process for forecasting market demand, future customer requirements, and the direction of technology developments that guided R&D, marketing and branding, plant sizing, public policy, and product development.
??? Created and led a strategic wargame that led to the redesign and marketing of a new long-haul optical fiber product development which became the first new optical fiber of the 21st Century.
??? Redesigned long-haul fiber (TrueWave REACH???), that became a global industry standard (G.656) and formed the basis of the largest long-haul networks including AT&T, MCI, and Verizon.
??? Led the industry in accurately forecasting the growth of the FTTH market through a quantitative market model that has proven accurate to within 9% of actual deployments after 7 years.
??? Dramatically improved market positioning through development of a comprehensive FTTH product solution (AccessAdvantage???), and significantly enhanced timing of fiber manufacturing decisions....
Director of Trend Research
How would you describe your time at Faith Popcorn's Brainreserve?
Responsible for leading BrainReserve???s ongoing primary and secondary consumer behavior research efforts and for developing a new suite of quantitative analysis offerings and Knowledge Management tools.
??? Led a consumer-oriented quantitative and qualitative trend forecasting and branding research cross-functional team for top Fortune 100 firms using survey, media & behavioral research methodologies.
??? Created an early-warning system of web-accessible knowledge management tools that allowed analysts to connect gathered data & information to key trends, customers and other tracked factors....
Eaton
January 1998 to January 2000
Technology and Market Strategist
How would you describe your time at Eaton?
Accountable for forecasting major technological directions and market shifts in the global logistics industry, identifying new product opportunities and developing new business cases and strategies at the Corporate Innovation Center.
??? Identified the opportunity represented by Radio Frequency Identification (RFID) 7-years prior to its realization and developed a market positioning strategy to take advantage of the market shift
??? Consolidated wide-ranging R&D projects into focused market-oriented efforts through facilitated market-based guided brainstorming exercises with teams of research scientists and engineers...
Business Analyst
How would you describe your time at Donnelly Optics?
Charged with determining the optimal markets for innovative technologies and planning market penetration strategies, intellectual property analysis, and product development and product management for identified markets.
??? Developed a product/market strategy through market forecasting and statistical cluster analysis that led to capturing 80% market share of the digital camera lens identified high-growth target market.
??? Program Manager and and Account Manager for the first commercially deployed diffractive optics dome light product for the Mercedez Benz SUV....
Co-Founder & Vice President, Policy & Analysis
How would you describe your time at Paragon Space Development?
??? Founded this entrepreneurial startup that has launched experiments on Mir, the Space Shuttle, and the Space Station
??? Developed the popular BioSpheres catalog and retail terrarium products
Researcher
How would you describe your time at White House National Space ...?
??? Redesigned NASA's Global Change satellite program saving $20B
??? Developed rationale to make Moon and Mars exploration a National priority
Education
How would you describe your time at Rand Graduate School?
Ph.D. (ABD), Policy Analysis, 1991 — 1997
How would you describe your time at International Space University?
Diploma, Space Policy, 1990 — 1990 Activities and Societies: Toronto
How would you describe your time at The George Washington Unive...?
MA, Science, Technology & Public Policy, 1989 — 1991 Activities and Societies: Space Policy Institute
How would you describe your time at University of Chicago?
AB, Behavioral Science, 1985 — 1989
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