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Faraz Niaz
Pakistan
currently: Here to network
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Work history
Assistant Brand Manager-Corporate
How would you describe your time at Mobilink?
Brand Model and Management - Continuously building the image of the brand by introducing new and innovative ideas for communication activities for print, electronic, and online media (ATL / BTL).
Advertising - Strategy / creative brief development, copy evaluation, copy clearance, commercial production and media planning in liaison with the agency. Managing agreed brand advertising and promotional budgets to achieve campaign goals. Highlighting risks, recommending and managing corrective action(s) where required
Copywriting - Writing communication materials, including internal announcements / publications, intranet content, corporate website content, press releases / media materials, and advertising and corporate collateral
Planning - Developing and executing a marketing communications plan for the corporate brand nationwide. Developing, managing and executing live corporate events.
Nationwide Responsibility - Liaising with nationwide Mobilink offices and franchise offices to provide brand assistance and ensuring that brand guidelines are followed accordingly in all communication mediums. This also includes entire management of small to large corporate events for various purposes.
Creating marketing materials including data sheets, presentations, web site content, etc. Managing all marketing programs including budgets, timelines, vendors, etc.
Major corporate campaigns from conception to execution include the Independence day celebration campaign, launch of new codes, 10 million customer campaign, 20 million customer campaign, Mobilink corporate profile book, HR revamp press campaign, Honoring legends of Pakistan campaign, coverage campaign, BlackBerry launch campaign, new website development and launch, corporate thematic campaign, etc.... 
Product Marketing Manager
How would you describe your time at Internet Communication Comp...?
Developing and implementing product marketing strategic and tactical plans, with particular emphasis on customer profiling, defining the target market, product positioning, messaging, and go to market strategies.
Developing and editing product documentation, presentations, and other collateral material. Creating launch plans for new products and product releases and assisting in coordinating efforts of product core teams to create and successfully launch new products.
Working with corporate teams and third-party consultants as required implementing the regional marketing plan, creating the advertisements, and other campaigns to meet the overall sales targets.
Managing the Web, Corporate Branding and graphic designing elements of the company. Assisting in designing of all company print and online (website) materials.
Working closely with other departments and Product Marketing Managers on planning campaign details. Assisting in Trade shows and customer presentations (SET in the City Bangkok)....
Marketing Executive - Marketing Communications (Corporate)
How would you describe your time at Paktel Limited (China Mobile)?
Responsible for all marketing activities in North region of Pakistan. This included six major cities of Pakistan.
Coordinating media campaigns for upcoming launch of services / products with the advertising agency.
Presenting analysis of competitors and to come up with ideas to counter competition activities.
Responsible for all print and outdoor advertisement and also responsible for coming up with various advertisement ideas for print and outdoor.
Formulating presentations for Marketing Communication activities to be presented to the Chief Executive.
Keeping a check on inventory of POS material and also for ordering for new material.
Responsible for the outlook of all Paktel offices situated in the above-mentioned cities and to see that all are in accordance with the uniform format of Paktel Limited.
E-commerce and website visualization and development. Webmaster for Paktel website.
Maintaining and updating the website for new and upcoming events and campaigns.
Coordinating Marketing Monthly meetings and also to arrange special occasions and functions on behalf of the department. This includes Press meetings, Sponsorship functions, corporate functions, and activities that include customer participation.
Coordinating with vendors and contractors for supply of outdoor advertisement as well as event management. Budgeting for year round Marcom activities and all media campaigns.
Writing Press Releases for launch of all new services and products. These are printed in all Major newspapers. Arranging shows and events for promotion of services and product launches....
Corporate Sales Officer
tags:
corporate sales
How would you describe your time at Mobilink?
Responsible for bringing in new customers from the corporate sector. This included all multinational companies as well as domestic companies.
Responsible for making presentations for the corporate customers. This included coming up with new ideas on how to cater the corporate market and also to give feed backs of the market to the Corporate Sales Manager.
Responsible for acquiring the confidence of the customer and to bring them online with Mobilink, where the competition was already present....
Sales Officer
tags:
sales
How would you describe your time at Standard Chartered Grindlay...?
Responsible for achieving the target given by the Sales Manager.
Responsible for getting new and quality customers online with the ANZ Grindlays Credit cards.
Education
??? Masters in Business Administration (MBA)
How would you describe your time at Punjab College of Business ...?
Major: Marketing and Communication
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