Corporate External Communications Coordinator
tags:
project management
• gaming
• tourism
• media relations
• entertainment
• international development
• resorts
• event planning & management
• corporate communications
• video producer
• media tour planning
How would you describe your time at Harrah's Entertainment?
* Supported resort development communications initiatives and maintained strategic relationships with public relations agencies and development partners for Singapore bid process, Pennsylvania, Bahamas, United Kingdom, Spain and Slovenia.
* Produced multimedia news releases (MNR) and video news releases, including continuous updates of post Gulf Coast hurricanes recovery MNR site, which resulted in $4.5 million in advertising equivalency on a $125,000 budget.
* Created, coordinated and managed around-the-world partners tour for Singapore journalists in support of Caesars Singapore bid that resulted in 30+ positive stories in the Singapore media.
* Developed and maintained relationships with property communicators, senior executives, communications partners and various vendors including GO! Productions, Business Wire, Multivu and PR Newswire.
* Facilitated planning and execution of news conferences and other corporate sponsored events.
* Cultivated diversity relationships with national journalist associations.
* Drafted and edited corporate news releases.
* Escorted media on tours and location shoots at the company's Las Vegas resorts.
* Collaborated with various departments, including diversity, internal communications, community relations, corporate social responsibility, development, brand marketing and government affairs.
* Monitored all media relations inquiries submitted through company's Web site.
* Acted as subject matter expert for Vocus media metrics application.
* Developed and aggregated content for company's first digital media kit.
* Served as department's lead researcher.
* Wrote and maintained executive biographical information.
* Collaborated with various departments, including diversity, internal communications, community relations, social responsibility and government affairs.
* Provided primary support to corporate director of strategic communications, deputy director of media relations and senior manager, strategic communications.
* Researched and wrote briefing documents for leveraged buyout offer....