Work history
VP Of Marketing
tags:
demand generation
• management
• technology
• electronic discovery
How would you describe your time at ONSITE3 (Electronic Discovery)?
Vice President of Marketing for an Alexandria, Virginia based company that is a top five provider of electronic discovery solutions to include eForensics, eDiscovery, eReview, and consulting for corporations and law firms desiring one stop support for all litigation services. Directly responsible for the planning and execution of all marketing projects and programs. Key accomplishments include:
* Corporate Messaging Update And Rebrand To Drive Corporate Awareness In The Fast Growing Electronic Discovery Space.
* Development And Delivery Of New Corporate Website (onsite3.com) That Serves As Center Of Gravity For All Corporate Messaging Dissemination.
* Establishment Of Formal Media And Analyst Relations Program To Maximize Market Understanding And To Ensure Proper Positioning Of Both The Company and Company Services In The Market Place.
* Development And Deployment Of Online Demand Generation Programs Designed To Drive Customer Interest And Subsequent Sales Opportunities.
* Development And Deployment Of Service Launch Materials And Training For Three New Services Targeting The Enterprise Electronic Discovery Market... 
Sr. Director Of Marketing
tags:
technology
• management
• electronic discovery
• marketing
• demand generation
How would you describe your time at RenewData?
Renew Data Corporation - Senior Director Of Marketing, Austin, Texas
Marketing Director for an Austin, Texas based company that is a leading provider of information governance solutions to include compliance (email) archiving, preservation archiving, and electronic evidence services for corporations and law firms that need strategic proactive and immediate reactive solutions for audits, ediscovery and investigations. Directly responsible for the planning and execution of assigned marketing projects. Key accomplishments include:
* Research And Development Of Market Sizing For Compliance Driven Email Archiving And Electronic Discovery Market.
* Planning And Deployment Of Application Service Provider Based Electronic Communication Capability For The Rapid And Accurate Dissemination Of Information To Industry Analysts, Media Contacts, Partners, And Customers.
* Development And Deployment Of Electronic Discovery Marketing And Sales Programs Designed To Meet Customer Needs Ranging From Individual To Enterprise Projects.
* Development And Deployment Of Deployment Of Marketing And Sales Information In Support Of The Launch Of Compliance Services Targeted At The Email Archiving Market....
Director Of Marketing
tags:
management
• technology
• demand generation
How would you describe your time at Crossroads Systems?
Director of Marketing for an Austin, Texas based Technology Company that is a leading provider of storage network routing products and an emerging provider of network centric database security and performance products. Directly responsible for the planning and execution of marketing and marketing communications activities for two product lines that are moved to market OEM, two-tier distribution, and/or direct sales models. Key accomplishments include:
* Development And Deployment Of Corporate Website, Partner Extranet And Public Relations CRM Allowing For The Rapid And Accurate Dissemination Of Information To Industry Analysts, Media Contacts, Partners, And Customers
* Development of Sales/Marketing Lead Generation Process and Program To Ensure Rapid Demand Generation As Well As The Mechanism To Report Status In A Concise Manner To Executive Management Team.
* Development And Dissemination Of All Corporate And Product Messaging Via Print And Digital Modes Of Communication.
* Development And Deployment Of OEM And Channel Marketing Activities To Include Product Training, Service Training And Demand Generation In Support Of North American And European OEM And Channel Partners
* Product Launch And Sustainment Of Four Enterprise-Class Product Families And Services Into Both North America And Europe
* Management Of Four Direct Report Managers In Product Management, Product Marketing, and MARCOM Roles As Well As Individual Contributorship In Development And Writing Of Corporate And Product Messaging....
Azurix
July 2000 to October 2000
Director Of Procurement Services
tags:
technology
• management
How would you describe your time at Azurix?
Director Of Procurement Services responsible for the strategy, development, launch and maintenance of Internet based B2B marketplace (exchange) focused on enabling ecommerce procurement activity for the $23 Billion water and wastewater industry. Key accomplishments include:
* Launch Of B2B Portal For Both US And European Buyers And Suppliers On Time Within Budget
* Development Of Product Strategy For Online Procurement And Online Auction Tools As Part Of B2B Portal
* Creation Of B2B Marketplace Value That Resulted In Acquisition Of WaterDesk.com...
Product Marketing Manager
tags:
marketing
• technology
• demand generation
How would you describe your time at Compaq Computer?
Product Marketing Manager for Compaq's Prosignia brand of personal computers - winner of over fifty industry awards. Directly responsible for the planning, coordination, and execution of product marketing and launch activities centered on hardware, software, and internet enabled offerings targeted at the small and medium business market. Key accomplishments include:
* Launch Of Prosignia Family Of Desktop Computers Resulting In Generating Over 700 Million Dollars In Revenue
* Development Of Internet Service Strategy For Scoping, Evaluating And Licensing Of Internet Services
* Development Of Marketing Requirements Documents For Small And Medium Business Hardware And Software
* Development Of Strategic Forecasting Model Used In Translating Business Opportunity Into Product Sales...
Rob has
