Adrienne Knapp

Seattle, WA

currently: Busy but listening

Work history

t-mobile usa February 2006 to the present
Brand Development Manager

How would you describe your time at t-mobile usa?

- National launch of myFaves, a $1B+ lead product for T-Mobile
- Continue to innovate future products for the T-Mobile marketing roadmap
- Drive seasonal marketing initiatives for sales drive periods
T-Mobile USA Inc., Bellevue ,WA September 2005 to February 2006
Market Research Manager

How would you describe your time at T-Mobile USA Inc., Bellevue...?

Working with individual business units, I manipulated consumer insights into strategic opportunities for the organization. My accumulation of learning across multiple projects enabled me to provide a complete understanding of consumer needs and behaviors to key stakeholders. I personally directed $1.5M research annually, ranging from concept ideation through product launch.... read more
T-Mobile USA Inc., Bellevue ,WA June 2004 to September 2005
Senior Market Research Analyst
T-Mobile USA Inc., Bellevue ,WA February 2003 to June 2004
Market Research Analyst
The Washington Post (Daily Herald Company) June 2000 to February 2003
Market Research Coordinator

How would you describe your time at The Washington Post (Daily ...?

Conducted extensive data analysis, database manipulation, sales presentation creation, demonstration and training, business-to-business advertising communication design, and website development

Education

Western Washington University September 1996 to June 2000
Business Administration - Marketing

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