Anna Duong
San Jose, CA
currently: Job hunting
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Answers from Anna
How would you describe your dream job in 10 words or less?
My dream job would be a position where I can utilize my intelligence, plan, execute and evaluate a process, project or strategy effecting a company's direction, department's objective or in a start-up environment, its next milestone. I'm a candidate that is independent, self-motivated, confident and analytical. I don't just do things right. I also do the right things....
Posted @ 10:54AM, July 18, 2008
by Anna Duong | Permalink
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Work history
eMarketing Analyst (Consultant)
tags:
blog
• pr & marketing
• emarketing
• seo
• sem
• analytics & reporting
How would you describe your time at Fididel?
- Conduct industry, event research and engage company's executives for networking, briefing, and business intelligence - Facilitate eCommerce operations: 24/7 marketplace activities, 85,000+ products update and 60 seller accounts - Plan and execute a couple grass root marketing campaigns with a $0 marketing budget - Network and promote company's online marketplace through an affiliated marketing program - Design and conduct focus group usability studies for company's real-time negotiation software...
Business Director
tags:
business operation
• e-marketing
• web 2.0
• e-commerce
• website optimization
• start-up experience
• marketing communication
• entreprenuership
• web analytics
• seo
• multi-channel marketing
How would you describe your time at iTRITEK Solutions?
- Oversee company's E-Business solutions, i.e. E-Commerce, E-Marketing and E-Payment - Facilitate multiple business operations in a start-up environment - Manage web marketing initiatives, i.e., content placement, SEO/SEM and web analytics - Develop collaterals for sales and lead generation, website content as well as advertising - Plan and execute a pay-per-click campaign using Adwords, improving click-through-rate of keywords from 0.15% to 3.01% with a monthly budget less than $100
Key metrics: * Drive at least 75% new visit per month * Achieve 239 unique visitors out of 309 * Decrease bounce rate from 55% to 36% within 3 months * Increase organic traffic from 0 to 9.4% * Top 5 keywords position with an average of less than $1.10 per click...
Executive Team Leader
tags:
managing
• budgeting and forecasting
• planning & organizing
• staffing and development
• staffing
How would you describe your time at Target?
-Co-directed a $35 million new store opening -Turned a dysfunctional department with history of broken processes and under staffing into to a productive operation, gaining district-wide recognition -Cross-managed a team of 125+ in executing daily operation and resolving operational challenges -Facilitated training of company???s new initiatives and execution of bi-weekly merchandising projects...
MarCom / Project Coordinator (Contract)
tags:
produce press releases and su...
• organize client seminars and ...
• prepare rfi
• coordinate activities
• updates web content
How would you describe your time at iMaxsoft?
-Coordinate a variety of projects, including a recent $8.9 million consulting project in 3 key areas: schedule, risk and resource -Participate in developing scope, objective, resource, and research definition -Coordinate communication with vendors, customers and internal departments to facilitate on-going project engagement, including product integration for technology partnership -Collaborate with functional team to assess on-going project's requirements, processes and performance benchmarks -Assist PM in managing risk and resource and developing risk mitigation plan -Monitor changes and provide status report in Microsoft Project format to constituents -Develop a wide range of marketing messages for promotion, direct e-mail campaign, event's lead, and website content -Execute a viral and affiliated marketing plan, encompassing integrated initiatives to co-market new B2B product
May, 2005-June, 2006 - Monitored IT support projects using web-based portal - Facilitated communication and delivery of documentation to all project???s constituents - Designed and managed company website content - Managed events??? leads and coordinated webinars - Developed marketing collaterals for product, event, customer reference program, and public relation...
Office Manager (Internship)
tags:
act
• front office administration
• travel arrangement
• sales support
How would you describe your time at Enterprise Fund Management?
Managed front-office administration. Provided support to sales team, including travel planning and trade shows coordination. Organized investment proposals and capital venture presentations for CEO and CIO. Maintained sales opportunities using ACT and SugarCRM.
Education
Marketing and International Business
tags:
integrated marcom plan
• exploratory marketing research
• collegiate recruitment campaign
• negotiation
• marketing research & survey d...
• business plan
• fund raising campaign
How would you describe your time at San Jose State University, CA?
Graduated Cum Lauder status with Honors distinction from Marketing Department
PROJECTS: 1. Adobe Systems Exploratory Research - Directed a team of 4 in completing a primary market research on mobile marketing - Conducted a behavioral focus group study and on-line marketing survey - Delivered results to Director of Marketing. Grade: A 2. FBI Collegiate Recruitment Campaign - Coordinated an advertising, branding and recruitment campaign for the FBI - Designed print collaterals, such as posters, brochures, eVite invitations, and newspaper ads - Achieved 1,000,000+ impressions with $1,000 budget, generating 158 candidates and a return-on-ad-spending of 400%...
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