|
|
Lisa Marie Vigilo
New York, NY
currently: Job hunting
|
Work history
National Operations/Marketing Manager
tags:
national operations/marketing...
How would you describe your time at STAGE ACTIVE BRAND MARKETIN...?
Managed National Operations of all major marketing programs for the 2007 #1 Marketing Agency of in USA , reporting directly to the Vice President and President. Main focus on top National Clients: Heineken USA Brands, variety of wines, package goods brands, mobile tours & marketing-event programs. Directly managed all Regional Managers & managed all aspects of national operations, marketing & national events, from creation, interviewing, hiring, training to execution and reporting. Extensive travel; managed and assist the entire USA field managers & staff, multiple clients and marketing programs.... 
REGIONAL MARKETING, SALES & EVENT MANAGER/MARKETING CONSULTANT
tags:
event marketing & sales
• marketing manager
How would you describe your time at REGIONAL MARKETING, SALES &...?
Marketing Manager-Freelance, Dallas/Fort Worth TX Area
Worked for several companies, Marketing & Events in the DFW Area. Worked primarily for Metro PCS Cell Phone Company, ran State Fair of Texas Events & many other local & high profile marketing events. Worked Part-Time for USM&P of Dallas on AT&T U-Verse Program marketing, events & sales from 12/06-3/07....
Metro NY Marketing Manager/Market Accelerator/Marketing Specialist
tags:
networking
• charity
• events
• sponsorships
• marketing manager
• liquor/vodka sales
• pr
How would you describe your time at PLANET 10 SPIRITS/BARTON BR...?
Metro NY: On Premise Marketing Manager/Market Accelerator/Marketing Specialist
Established & maintained relationships in the top Metro NY Area Restaurants, Bars, Nightclubs, Hotels & Country Clubs. Represent, market, promote & sold EFFEN Vodka/new luxury vodka product. Introduction & market roll out focused on the Top 150 Key Metro NY Accounts. The only On-Premise Rep. in the Metro NY Market created & executed all events, promotions, sales & marketing activities in the NYC, Brooklyn, Queens, Staten Is., Westchester & Long Island Areas. Responsible for all aspects of the brands relationships in Metro NY; handled all area direct consumer & public relations, media relations, networking on all levels, charity relations & events, marketing, promotions, events, sponsorships, all donations & trainings. Managed & maintained all local sales, accounts, media, charity, consumer & talent agency relationships, all Metro NY Budgets, POS, inventory, event staffing, trainings, reports/follow up & on-premise staff trainings. Worked as a catalyst to increase sales, consumer awareness & brand visibility in the Metro NY Market. Worked very closely with the local liquor distributor???s managers & sales force, to increase sales, maintain prominent placements, create & seek out event opportunities. Worked closely with partners: Virgin Records, Virgin Mega Stores & maximized the Rolling Stones Tour & brand relationship. Worked within a very limited/specific budget & constantly up to date on new changes in NY State Liquor Laws, Sales/Marketing Rules, Regulations & codes of ethics; while still meeting goals in sales, events, marketing & distribution. Sought out the most cost effective/maximum exposure opportunities, as well as the best possible press, media, charity & PR event opportunities. (Corp HQ Eliminated all NY State Mktg 7/21/06)...
Senior Field Market Manager Dallas Texas (Contract Position)
tags:
dallas texas market manager
How would you describe your time at G.M.R. MARKETING?
Senior Field Market Manager Dallas Texas: Intel-Microsoft & HP Digital Home Holiday Program
Responsible for managing & successfully executing all aspects of the local Intel/Microsoft & HP Media Center Demonstration Mall Kiosk/Events, 7 days a week. Managed, hired, assessed, trained & scheduled all staff members, developed & maintained relationships with Mall Managers, Mall Staff & Security. Responsible for all aspects of the demonstration, all field activities, staff, payroll, expense reports, contests & on-site giveaways. Required to maintain complete financial accountability in market, direct and assisted the Sr. Field Coordinators as needed, and submitted detailed reports on all activities to GMR Marketing & their clients as requested. Constantly maintain accurate inventory records, and compliance with all local and state laws, sweepstake laws & safety regulations. (Contract Position, ended 1/2005)...
Metro NY, NJ & CT Event Planner
tags:
event advertising
• event marketing & pr
• wine tastings
• networking
• event planner
• singles events
• event sales
How would you describe your time at MATCH.COM & MATCHLIVE.COM?
Metro NY, NJ & CT Event Planner & PT Spokes-Model (Part-Time/Independent Contractor)
Established & maintained relationships with the top NY Outer-Borough Area Restaurants, Bars & Nightclubs. Created, sold-in & pitched event ideas & parties, contract negotiations & scheduled all Long Island, Westchester, Brooklyn & Queens Area MatchLive Events. Also help in NYC, NJ & CT as needed. Not only created ideas, and negotiated contracts with local venues, but also wrote up all event ads, monitored ticket sales & market trends & ran the live events/parties. One on one direct contact with the Match.com consumers both live & via e-mail. Helped create new ideas, specific market parties & followed up with detailed reports on all events. Helped consumers find their match, in the most creative, comfortable & exciting ways, as well as gave them a very personable, accessible, local point of contact with Match.com/MatchLive.com. I helped to kick off the MatchCircles Program in NY 5/04 & I was also the featured Metro NY MatchCircles Online Spokes Model & Market Catalyst until program end in mid 2005....
Wine & Spirits Consultant/Liquor Sales Rep. Metro NY
tags:
liquor sales
• consultant
• wine & spirits sales
• restaurant & hospitality sale...
How would you describe your time at PEERLESS IMPORTERS - ATLANT...?
Wine & Spirits Consultant/Liquor Sales Rep. Metro NY
Established & maintained relationships with a variety of Metro NY Area Restaurants, Bars, Nightclubs, Hotel???s & Country Clubs. Represented & sold a unique portfolio of wine & spirits to over 150 accounts in the NYC, Bronx, Westchester, Brooklyn, Queens & Long Island Areas. Responsible for promotional assistance, public relations, managing & maintaining relationships & most importantly, increasing sales & visibility in the top accounts. Portfolio consisted of primarily Schieffelin & Somerset, Diageo & Millennium Brands: Moet, Hennessy, Grand Marnier, Tanqueray, Johnnie Walker, Jose Cuervo, Smirnoff, The Classic Malts, Belvedere, Chopin, Sterling Wines, BV Wines, Casa Lapostolle Wines, Terrazzas, B&G & Ruffino Wines, as well as many other prominent brands. The primary focus, to increase overall sales, maintain prominent placements, exceed customer expectations, provide personalized customer service, & meet sales quotas & distribution goals....
Area Manager, Metro New York
tags:
events & marketing wine & spi...
• pr
• area sales manager
• liquor sales & consulting
How would you describe your time at REMY AMERIQUE?
Area Manager, Metro New York
Established & maintained relationships with a variety of Metro New York Area Restaurants, Bars, Nightclubs, Hotels & Country Clubs. Represented & sold a unique portfolio of wine and spirits to over 100 accounts in the NYC, Brooklyn, Staten Island, Queens, Long Island & Westchester Areas. Responsible for public relations, promotional assistance, managing and maintaining relationships as well as increasing sales in specific accounts. Portfolio consisted of: Remy Martin Cognacs, Cointreau, Mount Gay Rum, Macallan, Highland Park, Famous Grouse, Remy Red, Passoa, Piper Heidsieck & Charles Heidsieck Champagne, Piper Sonoma, Antinori Wines, Masi Wines, Vietti Wines, Collavini Wines, as well as many other prominent companies & brands. Worked closely with the Peerless Sales Force to increase sales, maintain prominent placements, meet sales quotas & distribution goals....
Senior Market Manager: San Francisco/San Jose, CA
tags:
san francisco ca
• senior market manager
• tobacco marketing & events mgt
• entertainment marketing
How would you describe your time at ENTERTAINMENT MARKETING INC...?
05/98 to 04/02 ENTERTAINMENT MARKETING INC./The Affinity Management Group, Chicago, IL
Senior Market Manager: San Francisco/San Jose, CA - Marlboro Bar Program 5/01 to 4/02
Established & maintained relationships with popular bars & nightclubs in the San Francisco, San Jose & surrounding areas of North California, from Napa to Monterey. Responsible for successfully contracting, scheduling, executing & auditing all area Marlboro Promotions & Events. Managed all Market budgets, EMI staff, all inventory, bar deliveries, vehicle maintenance, talent agency relationships, event staffing, hiring, training & payroll. Executed market compliance checks, maintained complete financial accountability in market, directed & assisted Operations Mgrs & Promotional Mgrs, submitted detailed reports on all activities to EMI & Client: Philip Morris USA. Constantly updated databases, maintained compliance-local & state laws, sweepstake laws & The MSA....
Senior Market Manager: NY City & NY Outer-Boroughs
tags:
tobacco events
• marketing mgr
• entertainment
• metro ny senior market manager
How would you describe your time at ENTERTAINMENT MARKETING INC...?
05/98 to 04/02 ENTERTAINMENT MARKETING INC./The Affinity Management Group, Chicago, IL
Senior Market Manager: NY City & NY Outer-Boroughs - Marlboro Bar Program 9/00 to 5/01
Established & maintained strong relationships with key nightclubs and bars in the Manhattan, Brooklyn, Queens and Staten Island Areas of New York, as well as the nearby areas of Long Island, Westchester & New Jersey. Assisted the NY Regional Manager, managed other General Market Mangers, area Assistant Managers and Promotional Managers. Responsible for successfully contracting, scheduling & executing all area Marlboro Events-Promotions. Managed both NY City & NY Outer-Borough Market budgets, EMI staff, all inventory, bar deliveries, vehicle maintenance, talent agency relationships, event staffing, hiring, training & all payroll. Assisted Long Island, Westchester & NJ as needed. Executed market compliance checks, maintained complete financial accountability in market, directed & assisted the Asst. Managers and Promo. Managers as needed & submitted detailed reports on all activities to EMI & Client: Philip Morris USA. Constantly updated club & staff database, maintained compliance with all local & state laws, sweepstake laws & The Master Settlement Agreement Laws. So successful, the President/CEO of EMI asked me to take over San Francisco, CA Market when faced with sudden urgent need for a new Market Mgr & entire team replacement. Successfully learned market, hired & trained new staff & kicked off all events as scheduled within 7 days of moving to CA 5/01 & still assisted NY with the transition....
Senior Market Manager: Dallas/Ft. Worth TX
tags:
staffing
• liquor event marketing
• event sales
• product placement
• pr & sales
How would you describe your time at ENTERTAINMENT MARKETING INC...?
05/98 to 04/02 ENTERTAINMENT MARKETING INC./The Affinity Management Group, Chicago, IL
Senior Market Manager: Dallas/Ft. Worth TX - Remy Lounge Bar Program/Remy Amerique 8/99 to 8/00
Established & maintained strong relationships with specific bars, restaurants, and nightclubs in the Dallas /Fort Worth area. Utilized these relationships to successfully place & promote brands in the Remy Amerique portfolio. Scheduled & executed all On-Premise Remy Martin Promotions & Events in the DFW area. Worked closely with the Local & National Remy Amerique Sales Force, as well as Republic Beverage Managers & Sales Reps., in order to strengthen both company???s relationships in key accounts & continue to increase overall sales of our products. Other responsibilities included: public relations, managing local spending budgets, inventory management, model agency relationships, hiring, staffing & training models, as well as submitting detailed reports to EMI and Remy Amerique. Maintained compliance with all the local T.A.B.C. rules & regulations, as well as the National Promotional Laws. Worked with National & Local Musicians, hosting special area entertainment events, managed local radio station relationships & local advertising. Helped create new drink ideas, recipes, procedures & promotional ideas for future events....
General Market Manager: Metro NY
tags:
budget mgt
• market management
• tobacco events mgr
• metro ny market manager
• event sales
• marketing
How would you describe your time at ENTERTAINMENT MARKETING INC...?
05/98 to 04/02 ENTERTAINMENT MARKETING INC./The Affinity Management Group, Chicago, IL
General Market Manager: New York Metro Area ??? Marlboro Bar Program 5/98 to 8/99
Established & maintained relationships with very popular bars and nightclubs in the NY Outer-Borough & NYC Area. Responsible for successfully contracting, scheduling & executing all NY Outer-borough Marlboro Promotions & Events. Area included all of Long Island, the Hamptons, Brooklyn, Queens, Staten Island, Westchester, some areas of Manhattan & New Jersey. Managed all inventory, bar deliveries, vehicle maintenance, talent agency relationships, promotion managers, event staffing, hiring, assessing & training. Executed market compliance checks, maintained complete financial accountability in market, directed & assisted promotional manager as well as submitted detailed reports on all activities to EMI & Philip Morris USA. Constantly updated club database, maintained compliance with all local & state laws, sweepstakes laws & the Master Settlement Agreement (MSA)....
Metro NY Liquor Sales Rep,/Wine & Spirits Consultant
tags:
hamptons & 5 boroughs of ny
• long island
• field sales & marketing
• wine & spirits sales
• liquor sales
• metro ny
How would you describe your time at CHARMER-PARK AVENUE MERCHANTS?
Liquor Sales Representative/Wine & Spirits Consultant NY Outer-Boroughs
Represented & sold a unique portfolio of wine & spirits to over 100 accounts in Nassau County Long Island, The Hamptons & Staten Island. Responsible for public relations, promotional assistance, managing & maintaining relationships as well as increasing sales in specific accounts. Portfolio consisted of: Schieffelin & Somerset, United Distillers/Diageo, Majestic Marketing, Artisans and Estates, Robert Kacher Selections, Wine Wave as well as other prominent companies & brands. Successfully completed The Wine & Spirits Education Trust Certificate & met sales quotas & goals; as a result I earned a trip to California-San Francisco???s Wine Country, as well as other prizes and incentive gifts....
Assistant New York Market Manager
tags:
key acct mgr
• marketing events manager
• train & hire staff
How would you describe your time at US Concepts?
Assisted Senior Market Manager in the execution of on-premise & off-premise promotional programs for the Schieffelin & Somerset portfolio (Dewar???s, Tanqueray, Moet, Hennessy, Johnnie Walker, Grand Mariner, The Classic Malts, Casa Lapostolle, Chandon, Simi & Ruffino wines). Duties included: Management of 2 part time office staff & over 200 part-time field staff; monitored & updated all NY Market Budgets and NY promotional staff payroll; hired, assessed & trained all On-Site Managers & Samplers on all Schieffelin & Somerset Co. liquor promotions; reported all promotion results to the client & assisted with event staffing. Other duties included: Establishing strong relationships with popular night clubs, restaurants & bars in Long Island, Brooklyn, Queens, Westchester, Staten Island and New York City; utilized these relationships to place & promote brands in the Schieffelin & Somerset Co. portfolio; represented & worked closely with Charmer Sales Reps. & Schieffelin & Somerset Co. in order to increase overall sales of our products. Worked as a Field Manager for three years before accepting the position of Assistant New York Market Manager. As a Field On-Site Manager I represented & promoted all of the above S&S Co. brands, as well as Coca-Cola, Aqua Fresh & NY State Lotto....
New York Market Manager/Event Coordinator & Staffing Agent
tags:
markting coordinator
• staffing
• liquor marketing
• events
• market manager
• event planning
How would you describe your time at ADVANCED PROMOTIONAL CONCEPTS?
New York Market Manager/Event Coordinator & Staffing Agent
Responsible for successfully executing all of the NY & Northeast Area promotional programs for Seagram???s Co. & Regal House Sales Force. Sole Event Manager & Staffing Coordinator for Captain Morgan Spiced Rum, Coconut Rum, Parrot Bay, Crown Royal, Absolut Vodka & Godiva Chocolate Liqueur. Represented & promoted all Seagram???s products by working with the Seagram???s Sales force & area club owners. In charge of coordinating with each Seagram???s Sales Rep. to help strengthen the relationship between the bar & sales force in order to increase overall sales. After May 1996, worked part-time primarily as an Independent Agent & NY Market Manager running events throughout the Northeast Area....
Education
Wine & Spirits Education Trust Certificate
tags:
sales
• education & presentation trai...
• wine & spirits education trus...
How would you describe your time at Wine & Spirit Education Tru...?
Wine & Spirit Education Trust Certificate - New York, NY 10/1996
Psychology / Pre-Med
tags:
ba psychology / pre-med
How would you describe your time at AlbanyState University of N...?
BA Psychology
Lisa marie's Network
 = agreed to be a reference for this person
>> See all contacts (4)
Similar People
Sales & Marke...
Real Time Revelation
|
Senior Recruiter ...
Ciber
|
New Media Strategist
Yum! Brands
|
Contractor at Nor...
Overture Partners
|
Release Manager
Microsoft
|
Director of Marke...
Zacks VerticalRea...
|
|
Recommendations
Lisa is a dedicated hard working individual. She would be a tremendous asset to any company she is a part of.
As the former Event Manager for two Clear Channel radio stations in New York City, and now the owner of Big Town Productions, I have had the opportunity to work closely with Lisa on many occassions. I don't know how (or IF) she sleeps, but she is probably one of the most dedicated and spirited marketing professionals out there. It has indeed been my pleasure to work with her over the years.
>> see all recommendations
|
Lisa Marie has
