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Matt Finizio
Boston, MA
currently: Job hunting
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Work history
Creative Director
tags:
print
• interactive
• advertising
• direct response
• trade show
• identity
• integrated
• marketing
• collateral
• art direction
• direct mail
• creative
• brochures
• outdoor
• brand strategy
• online
How would you describe your time at Slack Barshinger?
Clients | ArcelorMittal, The John Buck Company, Fellowes, Tellabs, Underwriters Laboratories Inc, new business and agency promotion
Associate Creative Director
tags:
marketing
• direct mail
• direct response
• interactive
• print
• online
• art direction
• brochures
• outdoor
• trade show
• identity
• creative
• advertising
• integrated
• collateral
• brand strategy
How would you describe your time at Slack Barshinger?
Creatively execute integrated campaigns and collateral for business-to-business, business-to-government and business-to-consumer clients. Responsible for strategic planning, budgeting, estimation and implementation of creative assignments; new business pitches; creative presentations; overseeing intern program; interviewing potential candidates; training; and responsible for performance evaluation and reviews of staff. Assist in customer research and learning, competitive audits, concept testing and focus groups. Conceptualize and execute award winning, strategic and highly effective campaigns and projects demonstrating a high return on investment.
Clients | AC Nielsen, Anexsys, Aon, CareerBuilder.com, Corporate Express, Dean Foods, The Department of Homeland Security, eBay, Fellowes, Johnson Wax Professional, Newark Electronics and Underwriters Laboratories Inc....
Senior Art Director
tags:
outdoor
• direct mail
• direct response
• brochures
• creative
• print
• collateral
• art direction
• trade show
• advertising
• interactive
• integrated
• brand strategy
• online
• identity
• marketing
How would you describe your time at Slack Barshinger?
Work closely with client and senior agency account and management teams to build stronger marketing strategies as well as appropriate media for assignments. Direct junior creative staff throughout creative development and production. Provide concepts and timely delivery of trade advertisements, trade show booths, collateral, direct mail and online media such as; Web sites, banners and short movies. Recommend and manage outside vendors, photographers, illustrators and freelance assistance....
Senior Art Director
tags:
collateral
• outdoor
• brochures
• recruitment advertising
• integrated
• art direction
• interactive
• brand strategy
• marketing
• advertising
• creative
• print
• direct response
• online
• direct mail
• identity
How would you describe your time at JWT Employment Communications?
In addition to Art Director responsibilities, acted as sole Senior Art Director for creative department. Managed the daily activities of 8 person staff of copywriters, junior art directors, keyliners and production manager as well as communicated with account staff. Met with account team and production manager to set project schedules, obtain budgets and assign responsibility for the execution of all creative requests. Direct liaison between vendors such as photographers, illustrators and service bureaus. Responsible for interviewing prospective creative employees, conducting portfolio reviews, hiring and termination.
Clients | Cleveland Clinic, Johnson Controls, Kraft Foods, Resurrection Health Care, Rockwell Automation, Siemens, Tellabs, United Airlines and Xerox...
Art Director
tags:
direct mail
• online
• marketing
• direct response
• creative
• art direction
• identity
• outdoor
• collateral
• interactive
• brochures
• brand strategy
• print
• advertising
• integrated
How would you describe your time at J. Walter Thompson?
Produced advertising campaigns for newspaper and magazine publications, corporate collateral and direct mail. Presented rough ideas and branding themes to clients and produced finished pieces working with copy writers and print vendors.
Junior Art Director
tags:
art direction
• print
• direct mail
• direct response
• brochures
• creative
• pop
• pos
• collateral
• interactive
• marketing
• advertising
• identity
• sales promotion
How would you describe your time at CCM Marketing?
Responsible for creative ideas from initial concept to final production. Produced sales promotion, point of purchase, package design, manuals and direct mail pieces for companies in a high turn around, deadline driven field.
Clients | Beiersdorf products such as Nivea Skin Care and Eucerin; Austin, Nichols Distilling Co. products such as Wild Turkey Bourbons...
DMBB
May 1994 to August 1994
Intern/Junior Art Director
tags:
advertising
• broadcast
• print
• art direction
• tv
• creative
• outdoor
How would you describe your time at DMBB?
Hands on experience with TV, radio and print advertising. Conceptualized and created ad campaigns.
Clients | Blockbuster and Budweiser
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