rick

How would you describe your time at Fusion Lighting Design?

Rick DeCola
President/Owner
Fusion Lighting Design
www.fusionlightingdesign.com
2 Twin Brook Lane.
Bedford, NH 03110
(603) 345-1145
rick@fusionlightingdesign.com
January 9th, 2008

To the hiring authority:

Please let me introduce myself. My name is Rick DeCola, and I am interested in discussing a sales management career opportunity with your company. I have over 10 years experience as a lighting sales manager. Before starting my own company, I have worked as a Director of Sales and as an Eastern Regional Sales Manager, increasing sales 16-20% respectively to the companies I have worked for. I am a highly motivated professional with a passion for successfully leading the team to deliver strong, sustainable sales growth.
Most recently I started a retail lighting company in 2002 and have built it into an award winning 2 million dollar business, growing sales 30% annually. I have now sold the company in search of another challenge to significantly contribute my skills to help your company grow. Please accept the attached resume as my expression of interest for employment opportunities your company.
Notable achievements include:

Marketing: Led a series of strategic sales and customer relationship programs to drive new business, particularly in new products, through home builders, consumers, electrical wholesale and retail lighting showrooms. Results: 30% in annual sales growth for Fusion Lighting Design.

Sales Leadership: Identified and capitalized on emerging opportunities to outperform competition and win market share. Results: Led the local market to #1 in market share.

Customer Relationship Management: Directed the management of National Accounts such as Home Depot, Federated Department Stores, Tru-Value/Ace Hardware and also created licensing co-marketing agreements with Bob Timberlake, the PGA, and Carolyn Kinder. Implemented improved quality, productivity, and service standards to address the constantly changing demands of the marketplace. Results: Consistently increased sales 26% within existing accounts and acquired new business despite intense competition.

The commitment to excellence, combined with a propensity to excel, fuels my creativity, innovation, and passion to accomplish the established objectives. With a successful track record in showroom ownership, management, and sales leadership, I am positioned to embrace a new challenge and would welcome the opportunity to discuss this with you.

Very truly yours,

Rick DeCola

Enc. Resume...