Work history
SEO Specialist
tags:
search engine marketer
How would you describe your time at Fuel Interactive?
??? Identified new opportunities for online marketing efforts to increase site traffic, site conversion and maximized leads.
??? Worked with a variety of online marketing programs for search engine optimization, researched keywords, managing sponsored (PPC) campaigns, tracking and reporting results.
??? Researched and studied data from analytics tool to make suggestions for increasing site conversion, site traffic, revenue per visitor and other metrics.
??? Wrote and edited basic HTML codes for the purpose of implementing title tags, meta descriptions, conversion and analytics codes.... 
Marketing Coordinator
tags:
website administrator and con...
• advertising & marketing
• public & media relations
• event planning
How would you describe your time at Centex?
??? Managed a marketing budget of $2 million to drive traffic to Centex Homes??? 11 communities via print (local and national) advertising, local radio, realtor and public events, direct mail and email pieces and point-of-sale collateral with the goal of increasing home sales.
??? Implemented and developed both social media campaigns on YouTube.com, Facebook.com and MySpace.com and paid listings on real estate sites-LiveSouth.com, Privatecommunities.com and Golfcoursehome.net, which resulted in a 50 percent increase in walk-in traffic that sourced the Internet year-over-year.
??? Increased web leads by 15 percent in 2007-08 via consumer focused updates to the division website and targeted email campaigns; changes/web traffic were monitored via Google Analytics.
??? Planned and implemented all aspects of marketing event planning for events of up to 100 people that generated over 500 prospects over a 2-year period.
??? Effectively negotiated sponsorships with Coastal Carolina University Public Affairs and Athletic Departments that resulted in three sales, 200 leads and 316 web registrations for just one targeted community within our division over a 2-year period....
Admissions Counselor
tags:
traveling exhibitions
• public speaking and presenta...
How would you describe your time at Coastal Carolina University?
??? Responsible for planning and implementation of a geographical territory that included a six-week marketing trip to high schools and college fairs during the fall 2005 semester with the goal of increasing the university???s enrollment by 10 percent.
??? Organized an information fair at eight summer orientation sessions in which area businesses were invited to attend to extend their services to 1,500 incoming students and their families.
??? Responsible for the registration of over 115 incoming freshmen and transfer students for the spring 2006 Orientation session....
Graduate Assistant
tags:
writing & composition
How would you describe your time at University Of Pittsburgh at...?
???Produced 2003 women???s soccer and 2004 women???s softball media guides and added four pages of relevant content, produced game-day programs, including design and layout using Adobe PageMaker and Photoshop.
Wrote media releases weekly, distributed to pertinent media and posted releases on website.
Pitched stories to local media that resulted in a feature story on Fox Sports Pittsburgh.
Accompanied teams on road trips and acted as a liaison between the teams and media; set up interviews as needed.
Assisted in the media campaign for 2003 Heisman Trophy runner-up Larry Fitzgerald....
Education
Corporate Communication
tags:
public relations
• sports
• business management communica...
How would you describe your time at Duquesne University School?
Finished with a 3.75 GPA
Communication & Political Science
tags:
leader & motivator and team p...
• communication - both written...
How would you describe your time at University of Pittsburgh?
Very busy. Member of leadership honor society, undergraduate teacher assistant. Sorority president.
